Simply.Coach's Nudges feature lets you send automated, personalised reminders that keep clients on track, accountable, and connected to their goals between sessions — so the work you do together doesn't fade the moment the session ends.
For clients who need consistent reinforcement — to answer their daily reflections, complete a recurring action, or stay focused on a long-term goal — set up nudges that arrive at a regular cadence. Routine builds momentum, and nudges help build the routine.
Set daily or weekly nudges tied to specific goals or behaviours
Personalise the message so it feels like it's coming from you, not a system
Clients receive nudges via the Simply.Coach platform and mobile app
Pre-session nudges.
Send clients a prompt before each session to help them prepare, reflect, and arrive with intention. A client who has thought about what they want to get from a session shows up differently, and the session goes deeper for it.
Set nudges to send a specific number of days or hours before a session
Attach pre-session reflection prompts or form links directly in the nudge
Help clients get into the right frame of mind before the conversation begins
Post-session nudges.
After a session, while the insights are still fresh, prompt clients to capture their reflections, review their action items, or complete a post-session form. The window right after a session is when follow-through is most likely — nudges help capture it.
Set nudges to send immediately or a set time after a session ends
Prompt clients to complete post-session reflections or feedback forms
Reinforce commitments made in the session before the week gets in the way
Randomised nudges.
For clients who have gone quiet, or whose progress has stalled, randomised nudges offer something different; a prompt that arrives at an unpredictable time within a two-hour window, designed to cut through the noise of a scheduled reminder that clients have learned to ignore.
Set nudges to deliver at a random time within a defined window
The element of surprise makes the nudge harder to tune out
Particularly effective for re-engaging clients who've lost momentum
Cohort and group nudges.
For coaching businesses and enterprises running group programs, Simply.Coach lets you nudge an entire cohort at once; keeping every participant aligned, accountable, and moving together. Individual nudges within a cohort are also possible for clients who need more personalised attention.
Nudge an entire cohort in a single action
Set group nudges tied to shared goals, upcoming sessions, or program milestones
Personalise nudges for individual cohort members when needed
Nudges work harder when they’re connected to everything else
Simply.Coach's nudges aren't a standalone messaging tool — they're woven into the platform so that every nudge carries context and drives action within the coaching engagement.
Nudges
Sessions
Set pre and post-session nudges that fire automatically based on session timing — no manual scheduling required
With an all-in-one solution, managing my business has become effortless. I save a considerable amount of time. Bonus features are also available, enabling me to nudge clients to stay committed to their action steps. Overall, this is an incredibly efficient solution to run my business seamlessly, delivering a satisfactory experience to both my clients and me.
What is a nudge in coaching, and how does it work on Simply.Coach?
A nudge is a short, automated reminder sent to a client to keep them accountable to their goals, actions, or reflections between coaching sessions. On Simply.Coach, nudges are based on nudge theory — the behavioural science principle that small, timely prompts are more effective at changing behaviour than large interventions. You can set nudges to send daily, weekly, before or after sessions, or at randomised times within a defined window. Clients receive them via the platform and the Simply.Coach mobile app.
Can I personalise nudges for each client?
Yes. Nudges can be customised with a personal message so they feel like a direct communication from you — not a generic system notification. You can also set different nudge types and cadences for different clients, depending on where they are in their engagement and what kind of support they need.
Can nudges be used for group coaching programs?
Yes. Simply.Coach supports cohort-level nudges, allowing you to prompt an entire group at once — tied to shared goals, upcoming sessions, or program milestones. You can also send personalised nudges to individual members of a cohort when one person needs more targeted support.
Can I attach forms or resources to a nudge?
Yes. Nudges can include links to forms, reflection prompts, or resources — so clients can act on the nudge immediately, without having to navigate to a separate place. This is particularly useful for pre-session prep forms and post-session reflections, where timing is everything.
Keep your clients on track, even when you’re not in the room.
Start your free 14-day trial and see how Simply.Coach's nudges feature (and the full platform) keeps clients engaged, accountable, and progressing between every session.